Oana Vlad
Sr Director Coca-Cola TM Global Brand; Coca-Cola Zero Sugar Global Lead; Coca-Cola Creations Global Lead
Title :
Sr Director Coke TM Global Brand; Coke Zero Sugar & Coke Creations Global Lead
Oana Vlad, Global Brand Senior Director at Coca-Cola, leads global brand strategy for Coca-Cola TM, focusing on low/no sugar beverages and innovation platforms like Coca-Cola Creations and Flavors. With over a decade at Coca-Cola, Oana has spearheaded iconic campaigns and product innovations, including Coca-Cola Zero Sugar and Coca-Cola Life. Her leadership emphasizes understanding consumers, staying curious, and experimenting boldly. Recently, she launched Coca-Cola’s first NFT and drives initiatives at the intersection of technology and lifestyle.
Company :
The Coca-Cola Company
Location :
Atlanta, Georgia, United States
Archetype :
The AIM Leaders
Marketing Category :
Brand & Creative
Audience :
3,600
Her Wow Content :
Oana’s interview where she explains the behind the scene of the ‘Best Coke Ever’ campaign using artificial intelligence (AI) to create a truly unique experience for consumers and Coca-Cola fans.
Coca‑Cola® Creations Imagines Year 3000 With New Futuristic Flavor and AI-Powered Experience
Coca Cola’ new AI-driven content creation platform ‘Create Real Magic’ enabled thanks to the alliance between Open AI and Bain & Cie.
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