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Clara Shih

CEO of Salesforce AI | Founder & Board Chair of Hearsay Systems | Author of "The Facebook Era"

Title :

CEO, Salesforce AI

In itself, her job and how she is leading it, is positioning her as a top leader in AI Marketing. As the CEO of Salesforce's AI division, Clara is pioneering the integration of generative AI into business marketing strategies. Her leadership focuses on leveraging AI's transformative potential while addressing significant risks, such as data misuse and inaccuracies. Under her guidance, the division advocates for responsible AI deployment, particularly in marketing contexts, to enhance customer engagement and personalization safely. Shih emphasizes the critical need for secure and ethical AI practices, ensuring that marketing innovations not only captivate but also respect consumer data and trust.

Company :

Salesforce

Location :

San Francisco, California, United States

Archetype :

The AIM Scientists

Marketing Category :

Customer Experience

Audience :

689,800

Her Wow Content :

Follow on :

- LinkedIn

- Twitter: #clarashih

- Her website

Clara Shih
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